Influencer Marketing
- Influencer marketing strategy
- Marketing content concepts
- Identifying the right creator partners
- Negotiating directly with agencies and influencers
Consulting
Fifteen years of building an audience in gaming taught me what actually moves people in it, and what only looks like it does. I have produced marketing assets, run branded streams, and advised on partnerships for companies working in both gaming and trading card games. I work directly, not through an agency.
Event Marketing
- Identifying event partners
- Negotiating event partnership agreements
- Building standalone brand experiences where partner conflicts exist
Content Marketing
- Content strategy matched to brand voice
- Sourcing production partners
- Content release strategy and oversight
Track record
- Ongoing work with Packs.com on creator partnerships, supplier relationships, and product
- Consulted for tournament organizer Laughing Dragon, securing multiple Riot partnerships for Riftbound
- Produced the Hotline League Worlds Tour and Duel Land, from concept and creative through crew, venue, and sponsorship
- Led creator campaigns across Magic, Pokémon, and Riftbound
- Hosted influencer after-parties at major TCG events
Tell me what you are building
Hourly and project-based engagements. Email is the fastest route.
Email me